How to Organize and Run a Small Business - v10 (Course Id 1488)

Business Management & Organization - Business Management & Organization for Course Id 1488

This course is a primer for aspiring small business owners and entrepreneurs. The course explores step-by-step procedures necessary to set up and manage a small business. Topics include the development of a business plan, market entry strategies, organization and management, financing, Internet marketing, software, and critical factors for small business owners and entrepreneurs.

COVID-19 Note

Covid-19 had a major impact on the economy and on small businesses in 2020, and it will likely continue to do so for the foreseeable future.  Many sources that are available to small businesses have specific COVID 19 recommendations and strategies as well as other information, such as potential tax credits/deductions, extended due dates, etc.  The following are just a few of these sources:

• https://www.sba.gov/page/coronavirus-covid-19-small-business-guidance-loan-resources
• https://www.irs.gov/coronavirus-tax-relief-and-economic-impact-payments
• https://www.cdc.gov/coronavirus/2019-ncov/community/organizations/businesses-employers.html

NASBA QAS - Text - NASBA Registry - 1488

Section 1
Getting Started

• Recognize the advantages and requirements of different business organizations.
• Identify factors to consider when buying an existing business.
• Recognize methods for determining how much to pay for a business.
• Identify important factors for selecting a new business location.
• Recognize the key sections of a business plan and how it can be used.

Section 2
Debt and Equity Financing

• Identify options and strategies available for small business financing.
• Identify the advantages of leasing vs. purchasing assets.

Section 3
Managing Financial Assets

• Recognize methods for maximizing working capital and improving cash management.
• Identify processes for inventory management and control.

Section 4
Legal Considerations

• Recognize the elements of different business structures.
• Identify items within legal contracts.
• Recognize the value of patents and where to register a trademark.

Section 5
Accounting, Cost, and Financial Analysis

• Recognize financial records necessary to improve internal controls.
• Identify different financial ratios useful for financial analysis.
• Recognize major elements in business costs.

Section 6
Taxes

• Identify elements of different taxes, including income and sales taxes.

Section 7
Marketing

• Recognize different components of marketing research.
• Identify the advantages of new product introductions.
• Recognize social media as it applies to marketing.
• Identify key factors in creating a pricing strategy.

Section 8
Operations

• Recognize factors to consider when selecting insurance policies.
• Identify software useful for a small business.

Section 9
Managing Human Resources

• Identify the advantages of different staffing strategies.

Section 1:   Getting Started

Learning Objectives:

Introduction

Types of Businesses

Other Information Sources

Buying an Existing Business

Determining How Much to Pay for the Business

Get Started

Business Location

Developing a Business Plan

Components of the Business Plan

Section 1 Review Questions

Section 2:    Debt and Equity Financing

Learning Objectives:

Financing Options and Strategies for Small Businesses

Debt Financing

Equity Financing

Leasing Instead of Purchasing

Section 2 Review Questions

Section 3:    Managing Financial Assets

Learning Objectives:

Working Capital

Cash Management

Inventory Management and Control

Credit and Collection Policy

Section 3 Review Questions

Section 4:    Legal Considerations

Learning Objectives:

Deciding upon a Legal Structure for the Business

Legal Contracts

Business Licenses

Obtaining a Patent, Trademark, or Copyright

Protecting Against Criminal Acts

Section 4 Review Questions

Section 5:    Accounting, Cost, and Financial Analysis

Learning Objectives:

Internal Controls

Accounting Records

Financial Statements

Financial Statement Analysis

Budgeting

Costs of a Business

Cost Analysis

Are You Breaking Even?

Choosing the Fiscal Year

Section 5 Review Questions

Section 6:    Taxes

Learning Objectives:

Individual and Partnership Income Taxes

Corporate Taxes

Subchapter S Corporation and Limited Liability Corporation

Payroll Recordkeeping and Taxes

Sales Tax and Other Small-Business Taxes

Section 6 Review Questions

Section 7:    Marketing

Learning Objectives:

Marketing Research and Planning

Product Introduction

Advertising, Internet Marketing, Networking and Social Media Marketing

Sales Force

Pricing

Packaging

Trade Shows

Section 7 Review Questions

Section 8:    Operations

Learning Objectives:

Managing the Business

Insurance

Important Records

Computerizing the Small Business

Section 8 Review Questions

Section 9:    Managing Human Resources

Learning Objectives:

The Recruitment Process

Management of Employees

Contracting Out Services

Section 9 Review Questions

Glossary