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Course Details

The Investor Relations Guidebook - Third Edition (Course Id 640)

Updated / QAS / Registry   Add to Cart 
Author : Steven Bragg, CPA
Status : Production
CPE Credits : 14.0
IRS Credits : 0
Price : $117.95
Passing Score : 70%
Primary Subject-Field Of Study:

Finance - Management for Course Id 640

Description :

The Investor Relations Guidebook reveals how to communicate with investors, manage earnings calls, issue guidance, develop an investor relations website, plan for an annual meeting, conduct a road show, and more.

Usage Rank : 0
Release : 2017
Version : 1.0
Prerequisites : None.
Experience Level : Overview
Additional Contents : Complete, no additional material needed.
Additional Links :
Advance Preparation : None.
Delivery Method : Self-Study
Intended Participants : Anyone needing Continuing Professional Education (CPE).
Revision Date : 29-Jun-2017
NASBA Course Declaration : Participants must complete the final examination within one year of purchase and with a minimum passing grade of 70% or better to receive CPE credit unless otherwise noted on the Course History page (i.e. California Ethics must score 90% or better). After logging in click on the Course History links on your My Courses page for the Begin date and Expire date for the Final Exam.
Approved Audience :

NASBA QAS - NASBA Registry - 640

Keywords : Finance, Investor, Relations, Guidebook, Third, Edition, cpe, cpa, online course
Learning Objectives :

Course Learning Objectives

  • Recognize the components of the investor relations officer position.
  • Note the methods available for improving the value proposition of a business.
  • Identify the methods used to communicate with the investment community.
  • State the methods used to comply with Regulation FD.
  • Cite the participants in and contents of an earnings call.
  • Note the circumstances under which guidance is used and not used.
  • State the reasons for and applicability of a safe harbor provision.
  • Cite the information to include in and features of an investor relations website.
  • Identify the participants in and purpose of the sell side and buy side.
  • Note the investing strategies used by investors.
  • Cite the short selling methods used, and how to deal with short sellers.
  • Identify the listing requirements for the major stock exchanges.
  • Note the techniques used to manage shares.
  • Identify the contents of the financial statements and various SEC filings.
  • Identify the activities required to plan for and conduct an annual meeting.
  • Cite the steps and special rules involved in an initial public offering, as well as alternative ways to go public.
  • Note the concept of restricted stock and how it can be avoided.
  • State the participants in a road show, and note how it is conducted.
  • Identify the different types of investor relations services that are available to a company.
  • Recognize the predictive capabilities of share performance measurements.

Chapter 1
Introduction to Investor Relations

Recognize the components of the investor relations officer position.

Chapter 2
The Value Proposition

Note the methods available for improving the value proposition of a business.

Chapter 3
Communicating the Message

Identify the methods used to communicate with the investment community.

Chapter 4
Regulation FD

State the methods used to comply with Regulation FD.

Chapter 5
The Earnings Call

Cite the participants in and contents of an earnings call.

Chapter 6
Guidance

Note the circumstances under which guidance is used and not used.

Chapter 7
The Forward-Looking Statement

State the reasons for and applicability of a safe harbor provision.

Chapter 8
The Investor Relations Website

Cite the information to include in and features of an investor relations website.

Chapter 9
The Sell Side and the Buy Side

Identify the participants in and purpose of the sell side and buy side.

Chapter 10
Investing Strategies

Note the various investing strategies used by investors.

Chapter 11
Short Sellers

Cite the short selling methods used, and how to deal with short sellers.

Chapter 12
Stock Exchanges

Identify the listing requirements for the major stock exchanges.

Chapter 13
Share Management

Note the techniques used to manage shares.

Chapter 14
SEC Filings

Identify the contents of the financial statements and various SEC filings.

Chapter 15
Annual Meeting Planning and Voting

Identify the activities required to plan for and conduct an annual meeting.

Chapter 16
The Initial Public Offering

Cite the steps and special rules involved in an initial public offering, as well as alternative ways to go public.

Chapter 17
The Sale of Restricted Stock

Note the concept of restricted stock and how it can be avoided.

Chapter 18
The Road Show

State the participants in a road show, and note how it is conducted.

Chapter 19
Third Party Investor Relations Services

Identify the different types of investor relations services that are available to a company.

Chapter 20
Share Performance Measurements

Recognize the predictive capabilities of share performance measurements.
Course Contents :

Chapter 1 - Introduction to Investor Relations

What is Investor Relations?

The Investor Relations Officer

The Investor Relations Staff

Investor Relations Funding

Specific Advantages of Investor Relations

Interactions with Public Relations

The Securities and Exchange Commission

Chapter 2 - The Value Proposition

The Value Proposition Concept

Background Research

Formulation of the Value Proposition

The Problem of Too Much Market Share

The Problem of Seasonality

Communication of Risk Mitigation

The Impact of a Negative Reputation

Communication of the Value Proposition

The Value Proposition and Corporate Strategy

Chapter 3 - Communicating the Message

The Press Release

The Earnings Press Release

The Annual Report

The Fact Sheet

Conference Presentations and Discussions

Newspapers and Related Media

Other Forms of Communication

The Communications Review Process

The Communications Calendar

The Communications Mailing List

Handling Negative News

The Negative News Response System

The Negative News Early Warning System

The Contagion Effect

The Nature of the Response

Risk Mitigation by the Investor Relations Officer

Chapter 4 - Regulation FD

The Essentials of Regulation FD

Compliance with Regulation FD

Chapter 5 - The Earnings Call

Earnings Call Attendees

Earnings Call Logistics

Structure of the Earnings Call

The Question and Answer Session

Earnings Call Variations

Earnings Call Bad Behavior

Chapter 6 - Guidance

The Case for Guidance

Guidance Guidelines

Timing

Type of Information

Guidance Range

Consistency

How Guidance is Communicated

The Preannouncement

The Guidance Schedule

Aggressive Guidance

The Consensus Earnings Estimate

When Not to Issue Guidance

Chapter 7 - The Forward-Looking Statement

The Legal Basis of the Forward-Looking Statement

The Private Securities Litigation Reform Act

The Safe Harbor for Forward-Looking Statements

The Cautionary Statement

Chapter 8 - The Investor Relations Website

Contents of the Investor Relations Website

Functionality of the Investor Relations Website

Multimedia

Using the Website for Regulation FD Disclosure

Hyperlinks to Third-Party Information

Interactive Website Features

Website Information Removal

The Website and the IPO

Third Party Providers

Chapter 9 - The Sell Side and the Buy Side

The Sell Side

The Analyst

The Stockbroker

The Investment Banker

The Buy Side

The Institutional Investor

The Buy Side Analyst

The Hedge Fund

Sovereign Wealth Funds

The Individual Investor

The Foreign Investor

Investment Clubs

Chapter 10 - Investing Strategies

Investing Strategies

Implications for Investor Relations

Chapter 11 - Short Sellers

The Short Selling Strategy

The Short Seller Target

Short Interest

Dealing with Short Sellers

The Passive Approach

Chapter 12 - Stock Exchanges

Stock Exchange Overview

The New York Stock Exchange

The NYSE MKT

The NASDAQ

The NASDAQ Global Select Market

The NASDAQ Global Market

The NASDAQ Capital Market

The Toronto Stock Exchange

Delisting from an Exchange

The Over the Counter Bulletin Board

The Pink Sheets

Chapter 13 - Share Management

Float Management

Activities to Increase the Float

Activities to Delay Stock Sales

The Direct Stock Purchase Plan

The Employee Stock Purchase Plan

Dividend Reinvestment Plans

Stock Splits

Dividend Payments

The Stock Buyback Option

The Stock Repurchase Safe Harbor Provision

Odd Lot Shareholders

Treatment of Abandoned Property

Chapter 14 - SEC Filings

The Income Statement

The Balance Sheet

The Statement of Cash Flows

The Direct Method

The Indirect Method

The Statement of Retained Earnings

The Form 10-Q

The Form 10-K

The Form 8-K

Forms 3, 4, and 5

The Disclosure of Non-GAAP Information

Applicable Federal Regulations

Chapter 15 - Annual Meeting Planning and Voting

Registered and Beneficial Shareholders

The Annual Shareholder Meeting

The Electronic Shareholder Meeting

The Shareholder Voting Process

The Notice and Access Rule

The Householding Concept

NYSE Rule 452

Chapter 16 - The Initial Public Offering

Reasons for and Against an IPO

The Initial Public Offering

The Reverse Merger

Blue Sky Laws

The Role of Investor Relations in an IPO

Chapter 17 - The Sale of Restricted Stock

Restricted and Unrestricted Stock

The Accredited Investor

Regulation D Stock Sales

Regulation A Stock Sales

Crowdfunding Stock Sales

Rule 144 Stock Sales

Chapter 18 - The Road Show

The Fund Raising Road Show

Road Show Routing

The Presentation Team

Presentation Format

The Non-Deal Road Show

Road Show Timing

Road Show Routing

Sell Side Participation

The Presentation Team

Road Show Attendees

Presentation Format

Presentation Follow Up

The Reverse Road Show

The Presentation

Road Show Preparation

Road Show Logistics and Other Meeting Issues

Road Show Boredom

Chapter 19 - Third Party Investor Relations Services

The Investor Relations Consultant

The Stock Transfer Agent

The Proxy Solicitor

Annual Meeting Voting

The Company-Paid Researcher

The Public Relations Firm

Press Release Distribution Services

NOBO Reporting

Coordination of Third Party Services

The National Investor Relations Institute

Chapter 20 - Share Performance Measurements

Overview of Share Performance Measurements

Price / Earnings Ratio

Capitalization Rate

Total Shareholder Return

Market Value Added

Payout Ratio

Market to Book Ratio

Insider Buy/Sell Ratio

Options and Warrants to Common Stock Ratio

Short Interest Ratio

Institutional Holdings Ratio

Management of Performance Measurements

Glossary

Finance Course 640 Home: https://www.cpethink.com/cpe-for-cpas
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